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IDUN AW19 LOOKBOOK / Layers Of Material And Immaterial

Nostalgic, elusive, romantic; something that once was and yet still is. Emotions left unsaid, moments that will never return unless encountered and disentangled in one's own mind. Our Autumn / Winter 2019 Lookbook takes inspiration from generations ago, while maintaining a contemporary perspective. The feeling of being surrounded by objects, ideas, emotions while maintaining one's solitude and deciphering each layer. An ode to the material and the immaterial. Taking notes from Ralph Lauren 1980s ads yet layering it with more depth; like a re-telling of that time from a self-aware and contemplative standpoint. Some memories palpable, some vague. The idea of layered memories are brought forth not only in emotion but physically in the layered clothing. The truth revealed; that it takes more time and attention to detail during these frigid months to stay healthy in mind, body, and soul. The need to inwardly attend to your well-being, assisted through outward actions as simple as giving more thought to the layers both material and immaterial; the physical layers one puts on and the elusive memories one chooses to let go of. 

Director of Photography: Caylon Hackwith
Model: Lisa Dengler 
Styling & Art Direction: Rachel Schultz + Dahlia Brue


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